by Ken Hitchner NJ | Mar 3, 2021 | Business, Ken Hitchner NJ
With so many social media platforms available to the public, it can be hard to know which ones to promote your business on. A social media platform that is often overlooked is LinkedIn. Read on to discover how you can effectively use LinkedIn to promote your business!...
by Ken Hitchner NJ | Feb 15, 2021 | Ken Hitchner NJ, Leadership
One of the toughest difficulties a business can suffer from is getting bad press. Whether it is from a bad customer review or perhaps a marketing blunder, businesses need to know how to bounce back from receiving bad press. Here are some practical ways you can help...
by Ken Hitchner NJ | Jan 15, 2021 | Ken Hitchner NJ, Leadership, Productivity
Leadership can come in many shapes and sizes; there is no one size fits all leader. The best leaders tend to be malleable to those following them, making sure they know their team and how to motivate them on an individual level. Applying one approach to...
by Ken Hitchner NJ | Oct 14, 2020 | Ken Hitchner NJ
Direct marketing is a marketing style where brands are able to talk directly to a specific group of consumers. It is an important part of modern marketing, and most companies do at least a little bit of direct marketing. If you want to learn more about direct...
by Ken Hitchner NJ | Sep 14, 2020 | Ken Hitchner NJ
You need to be able to understand your marketing objectives so that you can find success throughout a marketing campaign. Your marketing objectives are going to be the smaller goals that you’re trying to accomplish on the way to meeting your large goal at the...
by Ken Hitchner NJ | Aug 14, 2020 | Ken Hitchner NJ
If you aren’t familiar with the term “product marketing,” it’s going to be important to learn a bit more about it. Product marketing is basically about bringing a product to market and promoting it properly. For the most part, you’re going to start...