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What Is Promotional Marketing?

If you aren’t familiar with the concept of promotional marketing, then you should really take the time to learn more about it. Promotional marketing is important because it is a way for businesses to increase the awareness of brands, products, and services. This...

Common Affiliate Marketing Mistakes

Successful affiliate marketing programs can be very profitable. However, it’s also going to be important to ensure that you approach affiliate marketing with the right mindset. You’re going to want to avoid many common mistakes so that you don’t have...

Is Hashtag Marketing Relevant?

Hashtags have entered the cultural lexicon over the last decade, and they have made a considerable impact. Initially, people used hashtags as a simple way to organize things into different categories to make searching easier. Today, the power of the hashtag has caused...

Tips for Cold Email Campaign

Making use of email as a marketing tool is crucial in the modern world. You want to be able to drive sales so that you can keep your business moving in the right direction. A cold email campaign presents some unique challenges, though. Take a look at the following...